Member Stations
KRLA
Radio Lazer
KYXY
KYSR
KWIZ LA ROCKOLA
KVFG
KUTY
KTWV
KTNQ
KTMQ
KSSE
KSON
KSCA
KRCD
KQAV
KPLM
KOST
KOSS
KNX
KNWZ
KMYT
KMYI
KMVE
KMRJ
KLYY
KLVE
KLSD
KLAC
KKZQ
KKUU-FM
KKUU HD
KKLA
KKDD
KKBB
KJJZ
KIOZ
KIIS
KHTS
KHJ
KRRL
KGMX
KGGI
KGB
KFSH
KFRG
KFNY
KFMB AM
KFI
KEIB
KWFN
KCEL
KBZT
KBUE
KBIG
KAMP
KAJR
KHTI
KSPN
kzxy
kixw
KIXA
KATJ
KIXW-KIXF
KFMB FM
KLQV
KLNV
KPBS
KXSN
XRCN
XEMO
XHFG
XHTY 99.7
XHA
KOGO
KSSX
KATY
KRQB
KOLA
KCAL
KQIE
KUNA
KPSI
KDES
KNWQ_KNWZ
KDGL
KCLB
KDAR
KOXR
KLJR
KXLM
KTPI
KAVL
KNZR
KLLY
KWAC
KPSL
KIWI
KCHJ
KUZZ
KRJK
KCWR
KUSC
KPCC
KCRW
KDLD
KXOL
KLAX
KWVE
KABC
ESPN Deportes
KRTH
KROQ
KTDD
KTIE
KFYV
KOCP
KUNX 1400 AM
KVTA 1590AM
KCAQ
KTPI 1340AM
Thom Callahan to Depart SCBA, Join Saga Communications
2019 SCBA Scholarship Award Winner
KRTH-FM Wins Legendary Station of the Year Marconi Award
Southern California Broadcasters Association Publishes its SCBA Quarterly Market Guidance Report for Q4 2019
New SCBA White Paper Report entitled “Automotive Overview for 2019”
The SCBA Career Opportunity of the Week
Thom Callahan to Depart SCBA, Join Saga Communications
Celebrating 81 years as the Voice and Advocate for Broadcast Radio and its Digital Platforms in Southern California For Immediate Release Los Angeles, CA, January 31, 2020 – Thom Callahan, President of the Southern California Broadcasters Association, has announced that he has accepted a newly created position of Director of Business Development for Michigan based…
2019 SCBA Scholarship Award Winner
On behalf of our selection committee and the California Community Foundation, we are pleased to announce that Thomas Zumberge, a student at Pasadena City College, has been awarded the 2019 SCBA Scholarship Award. On behalf of our selection committee and the California Community Foundation, we are pleased to announce that Thomas Zumberge, a student at…
AM/FM radio accounts for 80% of the daily time spent with ad-supported audio
New Edison Research “Share of Ear” study shows 80% Share for Broadcast Radio from all ad-supported audio Edison Research’s latest “Share of Ear” study shows a powerful and overwhelming share of listening audience for Broadcast Radio among all ad-supported audio in the Untied States. This positive report is just one more compelling data point that…
New SCBA White Paper Report entitled “Automotive Overview for 2019”
The Southern California Broadcasters Association (SCBA) has released its latest SCBA White Paper Report entitled “Automotive Overview for 2019” via its web site at SCBA. The SCBA White Paper Report is an in-depth analysis of a particular industry or topic that is directly relevant for its Broadcast Radio members and the industry. “Automotive Overview for…
SCBA issues new SCBA Digital Information Series 7 with Digital trends for 2019
This series can be edited and sent to any of your clients that are heavily invested in non-radio digital platforms. This latest edition is part of an ongoing series called the SCBA Digital Information Series and provides easy to understand and brief information on digital platforms. By taking a true consultative role, the series creates…
One In Ten Local Car Dealer Ad Dollars Went To Radio In 2018
The National Auto Dealers Association’s annual report detailing how local auto and truck dealerships made and spent their money shows that they invested $942 million on radio last year, accounting for 10.1% of their total spend. That’s the same share as a year earlier, as indicators suggest that a shift of dollars to digital media…